About TELUS International
TELUS International (NYSE: TIXT) focuses on the value of human connection to design, build and deliver high-tech, high-touch customer experiences powered by next-gen digital solutions. With almost 70,000 team members and delivery centers across 28 countries in North and Central America, Europe and Asia, TELUS International empowers customer experience innovation through digital enablement, spirited teamwork, agile thinking, and a caring culture that puts customers first. The company's solutions cover customer experience, content moderation, digital transformation, IT lifecycle, advisory and digital consulting, risk management, and back-office support. Fueling any stage of company growth, TELUS International partners with some of the world’s most disruptive brands from fast-growing tech, financial services and fintech, games, travel and hospitality, healthcare, and ICT industries. The company serves clients in over 50 languages. Learn more at: telusinternational.com
At TELUS International (TELUS International), our Product team is at the forefront of innovation, dedicated to creating reliable and cutting-edge customer experiences for our Digital Experience Product, Services, and Solutions portfolio. Our portfolio includes emerging solutions that support digital care in the Customer Experience arena. We are a results-oriented, learning-based organization that empowers you to tackle our most challenging projects head-on.
What We Aim to Achieve Together:
As a Senior Product Marketing Manager, you will play a pivotal role in shaping the evolution of our Products, Solutions, and Services portfolio. Your strategic leadership will be instrumental in delivering seamless experiences for our customers, whether they are at home, at work, or on the move, through the channels they prefer. Your primary mission is to lead cross-functional teams to transform innovative ideas into reality for our clients' customers.
Product Strategy and Leadership:
Provide strategic direction for assigned portfolio of products, driving revenue growth, customer retention, and competitive advantage.
Own positioning/messaging at both portfolio and product levels to establish solutions as industry leaders.
Champion the Product Lifecycle Management (PLM) process throughout the organization with all stakeholders.
Portfolio Go-To-Market Strategy:
Plan, lead, and measure product marketing initiatives for your portfolio that cover the full product lifecycle, including new product launches, growth/maturation support, and end-of-life strategies.
Ensure cross-functional alignment and implementation of the Product Marketing plan.
Content Marketing Excellence:
Develop/maintain differentiated marketing content, including but not limited to presentations, data sheets, white papers, web content, and blog posts.
Collaborate with Marketing Communications (MarComm) to create compelling marketing materials.
Market Intelligence and Customer Insights:
Understand vertical buyer and customer groups, their values, and challenges, becoming the internal SME on buyers and their buying patterns.
Translate insights into our external communication strategy.
Foster and deepen client relationships to enhance our understanding of their needs.
Sales Enablement and Collaboration:
Project Management and Innovation:
Manage multiple projects simultaneously, proactively communicating prioritizations, trade-offs, issues, and decisions.
Lead cross-functional teams to identify, investigate, measure, and resolve risks.
Drive innovation through design thinking, Lean, and agile methodologies.
Manage your assigned portfolio’s product marketers, leading them in the pursuit of your portfolio’s goals and objectives..
Support team member development through training and coaching as appropriate.
Skills and Qualifications:
7+ years of experience in product marketing, product operations, or marketing in a tech company.
Demonstrated experience in GTM/Launch Planning, Sales Support/Enablement, Portfolio Analytics, and Content Development.
Exceptional writing and presentation skills.
Proven leadership skills with a talent for developing team members and fostering cross team alignment.
Strong project management skills, multitasking ability, and a commitment to driving projects to completion.
Innovative mindset with a relentless focus on customer experience and emerging technologies.
Curiosity and meticulous attention to detail in problem-solving.
Proficiency in Contact Center as a Service, Cloud, or Partner background.
Strong background of marketing Technology, Engineering or Sciences based products.
Expertise in Service Design, Agile, and Lean methodologies.
Proven project management skills with a track record of delivering results.
Deep knowledge of Technical Advisory Solutions, Digital Solutions (e.g., AI, RPA, Cloud, UI/UX, Mobility, Big Data, IT Lifecycle Solutions), BPO, Digital CX, and Consumer Internet of Things (IoT).
Bachelor's or Master's Degree with at least 6 or more years of experience as a product owner, marketing director, product marketing manager, or similar.
Extensive experience managing multiple products or portfolios.
Proven track record of successful internal and external stakeholders management.
Comprehensive understanding of the Business Process, IT, and Contact Center Outsourcing Industries, as well as Digital Customer Experience Products, Solutions, or Services.
If you're ready to make a substantial impact and lead a team that values innovation and collaboration, we invite you to apply for this exciting opportunity. Together, we'll continue shaping the future of customer experiences in the digital age.
Telus International Values:
TELUS International recognizes and embraces the importance of values in our ever-changing workplace. To be successful, all applicants must demonstrate behaviors that are reflective of our values:
We passionately put our customers and communities first
We embrace change and innovate courageously
We grow together through spirited teamwork
At TELUS International, we are committed to diversity and equitable access to employment opportunities based on ability.